Design returns flows that are simple for customers and compliant for customs.
Returns can be a competitive advantage when designed deliberately. For cross‑border EU–UK flows, clarity on ownership, duty status and routing is essential. Decide whether to consolidate returns to a UK hub or process within the EU, and document the customs regime to avoid unnecessary duty payments. Make the customer experience easy: provide printable labels, clear instructions and drop‑off options that match your delivery footprint. For high‑value goods, include pre‑authorisation and serial number checks to prevent fraud. Operationally, track return reasons and triage items on arrival: resellable, refurbish, or dispose. Feed this data back into merchandising and product development. Finally, align SLAs with your promise—fast refunds drive trust and repeat purchases. With the right process and partners, returns become predictable and cost‑effective rather than a headache.