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Last‑Mile Delivery: Five Ways to Boost Reliability

10 October 2024 61
Courier delivering parcel at doorstep

Simple process changes that improve first‑time delivery rates.

Reliability in the last mile depends on data quality and customer experience. Start with addresses: validate formats, include company names and delivery instructions, and add precise geolocations for hard‑to‑find sites. Provide customers with ETA notifications and real‑time tracking links that work on mobile. At the operations level, optimise route density while keeping promises realistic. Equip drivers with clear escalation paths and safe‑place policies that align with customer expectations. For B2B, align delivery windows to receiving hours and ensure telephone numbers reach people who can authorise deliveries. Finally, close the loop with feedback. Capture delivery outcomes, analyse failure modes, and iterate. Small changes like clearer labelling or better contact capture at checkout often produce outsized gains in first‑time success.

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